H.E. Ahmed bin Rakkad Al Ameri

Board Member


H.E. Ahmed bin Rakkad Al Ameri, CEO of the Sharjah Book Authority, has played a significant role in establishing a global presence for SBA through its initiatives and programmes designed to boost the Arab book industry while also helping preserve Arab culture and language.

Since its inception in 2014, HE Ahmed bin Rakkad Al Ameri has been at the helm of SBA – the entity that organises the annual Sharjah International Book Fair (SIBF) and Sharjah Children’s Reading Festival (SCRF). SBA’s flagship initiative, the Sharjah Publishing City Free Zone (SPC Free Zone) is the world’s first-of-its-kind free zone dedicated to offer a complete ecosystem for businesses in the publishing and printing industries. The Sharjah Library and several other cultural initiatives also operate under the SBA.

Under Al Ameri’s leadership, SIBF continues to grow in stature every year and was recognised as the world’s largest book fair in its milestone 40th edition in 2021 after attracting the participation of 546 publishers and literary agents from 83 countries looking to network, matchmake and do business with each other.

Having gained valuable experience as the Head of Finance and Administrative Affairs at the Department of Culture and Information in Sharjah, a post he held for over 10 years, Al Ameri’s ambitions for the SBA and its high-profile events continue to grow. Al Ameri works tirelessly to promote all events organised by SBA especially the Sharjah International Book Fair on the international stage. Under his leadership, SBA continues to participate in regional and international book events and festivals to establish deeper connections between Emirati and foreign cultures. Al Ameri studied at the prestigious Strayer College in Washington DC, United States, and holds an AA (Hons) Bachelor’s degree in Business Administration. He followed this with an Executive Master’s in Business Administration (Perception in Service Quality) from the University of Sharjah, UAE, in 2003.

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